The Platinum Academy works closely with Komm. The Platinum Academy selects the members, Komm oversees the voting procedure and the academy presents the Platinum Egg every year at the Golden Egg Gala, arranged by Komm.

Komm, the Swedish Association of Communication Agencies, is a trade association for agencies operating in fields of advertising, communications, design, PR, events, content provision, digital communications, branding & media. Its primary mission is to inspire and educate members on the art of doing good business, both for themselves and on behalf of their clients. It also carries out advocacy to improve understanding of the significance of communications in the business world and society at large. Read more at www.komm.se.